Color Inspiration | Cool Breeze

Before we start on any project big or small, we dive into planning each of the 7 (yes seven!) design elements. Color is one of the design elements that set the stage for projects. Every color has its own story and mood on its own. Combining multiple colors together we are able to visually tell a more complex story and begin to bring projects to life!

The Project

One of our brand identity clients is about to launch her health and wellness business. Looking at her personal social media we noticed a trend of aqua and turquoise pictures. We used a dark teal as a base for the palette and built it out from there with navy and light gray. To provide a pop of excitement and fun we added in a magenta!

The Color Palette

The title text of 02 color inspiration. Below are four color swatches in the shape of fox tales (from top to bottom) 1) A light gray with the title breeze 2) A bright magenta with the title tickled 3) A rich teal with the title seaside 4) A muted navy with the title midnight  Below the color swatches is the author line: Olive Fox Design.

How can you use these colors?

Color Picker

Many creative programs (Adobe Suite, Procreate, etc) have a color picker or color grab tool. Download the image above and use the tool to snag these exact colors in your own project.

Hex Codes

Alternatively, the hex codes for each of these colors are listed below so you can quickly copy and paste.

#DFE3E6

#B2038C

#378DA0

#3B4660

We hope you find this color combination inspiring!

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Inside The Article
OliveFoxDesign_Tara_SunflowerSmile-650
Hi, I’m Tara, the Brand Strategist +
Designer of Olive Fox Design!

I use strategy-based design to help you and your customers fall in love with your business. My formula isn’t rocket science but my extensive background in accounting does infuse a bit of nerdery, data-obsession, and color-coded spreadsheets to deliver a unique brand identity and strategy. And a little extra fluff from my kitty Willow doesn’t hurt either ;) 

How can I help you? Drop me a note here and let’s chat!

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